Recently erotic providers have introduced the term camel toe to their program especially on their websites. This yet unknown expression makes people curious and their curiosity can in return be used to acquire new customers. Displaying camel toes of various women can have an eroticizing effect which is why erotic providers have them in their programs now. Outlines are clearly visible whereas the details are left to the customers’ fantasy which contributes to the appeal of the camel toe and to their desire to see more.